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Branding

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Posted inBranding

Be the BEST at MARKETING (forever) My genuine advice to make it happen for you.

Be the Best at Marketing Forever: Practical Advice That Actually Works In today’s landscape, authenticity is non-negotiable. The tactics that moved the needle a decade ago have lost their punch.…
Posted by Unlimited October 24, 2026
Posted inBranding

Stanley basically killed its own brand identity in 2025 — and replaced it with something that works better – Use Case

Stanley’s 2025 Pivot: From Centuries-Old Brand to TikTok-Driven Identity—and What It Means for Brand Strategy Overview A storied, 100-year-old outdoor and utility brand quietly transformed into a lifestyle icon largely…
Posted by Unlimited October 24, 2026
Posted inBranding

Study finds that 38% of Fortune 500 companies only use one color in their logo

Study Finds 38% of Fortune 500 Companies Use a Single Color in Their Logos A wealth of branding inspiration can be drawn from the color strategies of today’s leading corporations.…
Posted by Unlimited October 23, 2026
Posted inBranding

What sort of questions do you ask when designing a brand?

Brand Design: Key Questions to Ask When Crafting a New Brand If you’re developing an intake form for branding projects, you want questions that uncover the client’s aspirations, audience, and…
Posted by Unlimited October 23, 2026
Posted inBranding

The most expensive mistake early-stage brands make isn’t their logo.

Title: The Price of Ambiguity: Why Early-Stage Brands Should Make Clear, Tough Choices In the world of early-stage branding, the most costly mistake isn’t a misfired logo or a misread…
Posted by Unlimited October 23, 2026
As many of you know, finding the best posting times on social media can be hard. So here’s what I found:
Posted inBranding

As many of you know, finding the best posting times on social media can be hard. So here’s what I found:

Best Posting Times on Social Media: Insights from a Cross-Platform Review Finding the optimal times to post on social media can be challenging. Recent research consolidates data from multiple platforms…
Posted by Unlimited October 23, 2026
What are Sustainable Brands Missing from their Branding and Marketing?
Posted inBranding

What are Sustainable Brands Missing from their Branding and Marketing?

Title: What Sustainability-Focused Brands Might Be Missing in Their Branding and Marketing A recent discussion within the marketing community sparked a broader conversation about why purpose-driven brands often struggle to…
Posted by Unlimited October 23, 2026
Posted inBranding

(almost) Everything you need to know about designing a logo

Designing a Logo: A Comprehensive Guide to Best Practices and Practical Tips Introduction A logo is more than a simple graphic—it is often the first point of contact between a…
Posted by Unlimited October 23, 2026
Posted inBranding

Client replaced me with AI, but now wants to rehire me. How should I price my new deliverables?

Client Rehired: How to Price New Deliverables After an AI-Driven Kickout A few weeks ago, a client told me they no longer needed my copywriting because their internal team was…
Posted by Unlimited October 23, 2026
Posted inBranding

How do I differentiate brand management with communication?

How to Distinguish Brand Management from Communications, and Practical Steps for a Startup Overview In many startups, brand management and communications are treated as separate functions, with senior leadership focusing…
Posted by Unlimited October 23, 2026

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